Interview with Steve Rubel

Posted under digital campaign, realtime web, social media, steve rubel |

Steve Rubel is SVP, Director of Insights for Edelman Digital

Topics:

Bloggers do less blogging and moved to the stream instead
Realtime is the web’s new prime time
Google’s approach towards social media

Topics:

How to embrace social media into marketing strategy
How to measure success of digital campaign
Mobile technology, the future of content creation & content consumption
Location-based service and how local business can benefit from it

2 Comments

Fikri Rasyid April 3rd, 2010

Wow! A really really interesting interview. It really opens my eyes of how important the real timeness is and how it affect content creation, which is makes-everything-as-short-as-possible :D

a very good interview! :D

Menelaah Trend Tumblelogging | Kayu Tropic September 30th, 2010

[...] informasi yang lebih komprehensif mengenai trend ini, saya merekomendasikan interview NotSoGeeky dengan Steve Rubel yang mengungkapkan bahwa trend blogging kini mengarah kepada life [...]

Notsogeeky is a video podcast with focus on IT/Internet-related topic. In every episode, Notsogeeky interview some notable practitioners in this area such as Startup Founder, Product Manager, Social Media Evangelist, Developer, influential Blogger, etc. Notsogeeky is hosted by Armono Wibowo.